UPSPOT is a strategic and innovative full cycle business consulting company, based in Georgia that serves a global clients.
As the company visionary, Yelena’s belief is that small business owners and entrepreneurs can build a successful brand through the “outsourced marketing” model. With a very straight and honest approach to business, she ensures UPSPOT gets the best results for clients and builds strong partnerships with suppliers. She uses her 16+ years of experience in local and international companies (Kazakhstan, Georgia, Russia) on providing valuable advice to any client looking to do business especially in the CIS region and is always learning to stay ahead of the ever-changing world of marketing. Her expertise in Marketing Strategy, Brand Marketing, Project Management, Business Development spans across the following sectors: FMCG, Real Estate, Hospitality.
5 years of managerial working experience in various local and international companies, qualified both online and offline marketing. Professional Marketer in international distribution company. Skills: Marketing strategy, planning and implementation of a business development strategy, experience in development and distribution field. Bachelor's degree in marketing at the Caucasus School of Business.
Experienced Manager with a demonstrated history of working in the Marketing, Consultancy, Real Estate, Hospitality, Financial and Banking industry. Skilled in Marketing Management, Business Planning, Analytical Skills, Sales, and Retail. Strategic planner and an expert with the ability to drive results. Strong business development professional with a BBA in Business Administration and Marketing Field Delivered by the Caucasus School of Business and Georgia State University in cooperation with J. Mark Robinson College of Business Atlanta, USA
Qualified lawyer in business law with 8 years of working experience. Member of Lawyer Association. Demonstrated 5 years of experience in business. Skilled in business development, planning, implementation of business strategy, sales, export/import management, business law in banking/financial sector. Bachelor and Master's Degree from University of Georgia.